Search engine optimization is a technique to make the contents of the website visible for search engines. Search engines are major source of traffic for any website. More traffic means more reputation of the website. SEO is the more critical part of the web marketing. Basically it is a play of words. If you want to get top ranking then you have to do optimization of your website. You should ensure that you are optimizing your blog for both your readers (to get them back) and the search engines. It is also important that blog optimization is much different than websites because these are hosted by other domains.
Related Topics : How Search Engines Work